<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	>

<channel>
	<title>InsiteCopy</title>
	<atom:link href="http://www.insitecopy.com/feed" rel="self" type="application/rss+xml" />
	<link>http://www.insitecopy.com</link>
	<description>SEO Copywriting</description>
	<pubDate>Fri, 14 Aug 2009 00:05:27 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.6.2</generator>
	<language>en</language>
			<item>
		<title>Removing the Clutter from your Website</title>
		<link>http://www.insitecopy.com/uncategorized/removing-the-clutter-from-your-website</link>
		<comments>http://www.insitecopy.com/uncategorized/removing-the-clutter-from-your-website#comments</comments>
		<pubDate>Thu, 04 Jun 2009 00:58:31 +0000</pubDate>
		<dc:creator>Megan Slick</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[writing]]></category>

		<category><![CDATA[clarity]]></category>

		<category><![CDATA[copywriting]]></category>

		<category><![CDATA[Hemingway]]></category>

		<category><![CDATA[transparency]]></category>

		<guid isPermaLink="false">http://www.insitecopy.com/?p=148</guid>
		<description><![CDATA[&#8220;Writing improves in direct ratio to the number of things we can keep out of it that shouldn&#8217;t be there.&#8221;
-William Zinsser, On Writing Well
Breaking your writing down to the minimum number of words necessary is not easy, especially if you work internally. When you are immersed in a company&#8217;s culture it is hard to remember [...]]]></description>
		<wfw:commentRss>http://www.insitecopy.com/uncategorized/removing-the-clutter-from-your-website/feed</wfw:commentRss>
		</item>
		<item>
		<title>Read &#8220;Is Your Site a One-Visit Wonder?&#8221;</title>
		<link>http://www.insitecopy.com/shout-outs/read-is-your-site-a-one-visit-wonder</link>
		<comments>http://www.insitecopy.com/shout-outs/read-is-your-site-a-one-visit-wonder#comments</comments>
		<pubDate>Wed, 29 Apr 2009 21:06:02 +0000</pubDate>
		<dc:creator>Megan Slick</dc:creator>
		
		<category><![CDATA[Shout Outs]]></category>

		<guid isPermaLink="false">http://www.insitecopy.com/?p=142</guid>
		<description><![CDATA[I just read an excellent post over at Search Engine People by Ben McKay that I wanted to share with you. Ben asks the question, &#8220;Is your site a one-visit wonder?&#8221; Ben does a great job of outlining what you should do, starting with knowing the mission of your site. My favorite part is when [...]]]></description>
		<wfw:commentRss>http://www.insitecopy.com/shout-outs/read-is-your-site-a-one-visit-wonder/feed</wfw:commentRss>
		</item>
		<item>
		<title>Building and Growing Your SEM Biz Session at SearchFest 2009</title>
		<link>http://www.insitecopy.com/conferences/building-growing-your-sem-biz-searhfest09</link>
		<comments>http://www.insitecopy.com/conferences/building-growing-your-sem-biz-searhfest09#comments</comments>
		<pubDate>Tue, 10 Mar 2009 23:04:40 +0000</pubDate>
		<dc:creator>Megan Slick</dc:creator>
		
		<category><![CDATA[Conferences]]></category>

		<category><![CDATA[SearchFest09]]></category>

		<category><![CDATA[Adam Audette]]></category>

		<category><![CDATA[Anne Kennedy]]></category>

		<category><![CDATA[Rand Fishkin]]></category>

		<category><![CDATA[SearchFest 2009]]></category>

		<category><![CDATA[SEM]]></category>

		<guid isPermaLink="false">http://www.insitecopy.com/?p=119</guid>
		<description><![CDATA[This is it folks, the last session at SearchFest 2009! [Tears...]
Anne Kennedy of Beyond Ink is going to talk about A Proust Questionnaire&#8230;for Business
1. What is your idea of perfect business happiness: A great team, contented customers, and profits.
2. What do you regard as the lowest depth of misery?: A cute farm with a punch [...]]]></description>
		<wfw:commentRss>http://www.insitecopy.com/conferences/building-growing-your-sem-biz-searhfest09/feed</wfw:commentRss>
		</item>
		<item>
		<title>Wordpress &#038; SEO Session at SearchFest 2009</title>
		<link>http://www.insitecopy.com/conferences/wordpress-seo-searchfest09</link>
		<comments>http://www.insitecopy.com/conferences/wordpress-seo-searchfest09#comments</comments>
		<pubDate>Tue, 10 Mar 2009 21:57:43 +0000</pubDate>
		<dc:creator>Megan Slick</dc:creator>
		
		<category><![CDATA[Conferences]]></category>

		<category><![CDATA[SearchFest09]]></category>

		<category><![CDATA[SearchFest 2009]]></category>

		<category><![CDATA[seo]]></category>

		<category><![CDATA[Wordpress]]></category>

		<category><![CDATA[Wordpress Plugins]]></category>

		<guid isPermaLink="false">http://www.insitecopy.com/?p=114</guid>
		<description><![CDATA[Jordan Kasteler of Search &#38; Social. Going to be a little technical folks, Jordan warns. Scott Hendison just created a new plugin - SEO Automatic - check it out!
Template
Rename images files
rename CSS ID
Code Optimization
Title Tag (header.php)
The default code put&#8217;s your blog name first in the title.
Duplicate Content 
Meta Robots
Canonical URLs
Code
Make as much static as possible
CSS [...]]]></description>
		<wfw:commentRss>http://www.insitecopy.com/conferences/wordpress-seo-searchfest09/feed</wfw:commentRss>
		</item>
		<item>
		<title>Auditing Sleazy Linkbait: A Social Media Marketing Discussion - SearchFest 2009</title>
		<link>http://www.insitecopy.com/conferences/auditing-sleazy-linkbait-social-media-marketing-discussion-searchfest09</link>
		<comments>http://www.insitecopy.com/conferences/auditing-sleazy-linkbait-social-media-marketing-discussion-searchfest09#comments</comments>
		<pubDate>Tue, 10 Mar 2009 20:59:24 +0000</pubDate>
		<dc:creator>Megan Slick</dc:creator>
		
		<category><![CDATA[Conferences]]></category>

		<category><![CDATA[SearchFest09]]></category>

		<category><![CDATA[Linkbait]]></category>

		<category><![CDATA[SearchFest 2009]]></category>

		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://www.insitecopy.com/?p=108</guid>
		<description><![CDATA[And we are back from lunch! Everyone is slowly trickling in and chatting it up! Lots of people here from Bend, Oregon. Yay for Bend!
Dawn Foster from Faster Wonder is up first.
Why companies should participate
People - gives people a place to engage with your company
Product innovation - feedback
Evangelism - Help grow evangelists for your products [...]]]></description>
		<wfw:commentRss>http://www.insitecopy.com/conferences/auditing-sleazy-linkbait-social-media-marketing-discussion-searchfest09/feed</wfw:commentRss>
		</item>
		<item>
		<title>Search Engine Marketing &#038; PR Session at SearchFest 2009</title>
		<link>http://www.insitecopy.com/conferences/search-engine-marketing-pr-searchfest09</link>
		<comments>http://www.insitecopy.com/conferences/search-engine-marketing-pr-searchfest09#comments</comments>
		<pubDate>Tue, 10 Mar 2009 19:00:45 +0000</pubDate>
		<dc:creator>Megan Slick</dc:creator>
		
		<category><![CDATA[Conferences]]></category>

		<category><![CDATA[SearchFest09]]></category>

		<category><![CDATA[Doug Hay]]></category>

		<category><![CDATA[Dustin Woodard]]></category>

		<category><![CDATA[Online Marketing]]></category>

		<category><![CDATA[PR]]></category>

		<category><![CDATA[press releases]]></category>

		<category><![CDATA[SearchFest 2009]]></category>

		<category><![CDATA[seo]]></category>

		<category><![CDATA[Social media]]></category>

		<category><![CDATA[Todd Friesen]]></category>

		<guid isPermaLink="false">http://www.insitecopy.com/?p=106</guid>
		<description><![CDATA[Oooh, so sorry. I am late to this session. So I missed the begining of Doug Hay&#8217;s presentation from Expansion Plus.
Dustin Woodard from Wetpaint is up to talk about building Relationships for SEO Success. He is asking everyone if they have ever been in a relationship? Everyone laughs and raises their hand. Then he asks [...]]]></description>
		<wfw:commentRss>http://www.insitecopy.com/conferences/search-engine-marketing-pr-searchfest09/feed</wfw:commentRss>
		</item>
		<item>
		<title>On Site Insight! Technical SEO Advice From the Pros</title>
		<link>http://www.insitecopy.com/conferences/on-site-insight-technical-seo-advice-searchfest09</link>
		<comments>http://www.insitecopy.com/conferences/on-site-insight-technical-seo-advice-searchfest09#comments</comments>
		<pubDate>Tue, 10 Mar 2009 18:07:49 +0000</pubDate>
		<dc:creator>Megan Slick</dc:creator>
		
		<category><![CDATA[Conferences]]></category>

		<category><![CDATA[SearchFest09]]></category>

		<category><![CDATA[Aaron Kahlow]]></category>

		<category><![CDATA[EngineWorks]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[Search Engines]]></category>

		<category><![CDATA[SearchFest 2009]]></category>

		<category><![CDATA[seo]]></category>

		<category><![CDATA[Susan Moskwa]]></category>

		<category><![CDATA[Vanessa Fox]]></category>

		<guid isPermaLink="false">http://www.insitecopy.com/?p=102</guid>
		<description><![CDATA[Sean McMahon from EngineWorks just gave a great introduction! This session is packed! [People are literally standing.]
Aaron Kahlow is up first of Business Online.
How do we get SEO ingrained in your company? Need to be able to sell this internally. People don&#8217;t think exactly like us. They are thinking about how to get money. But [...]]]></description>
		<wfw:commentRss>http://www.insitecopy.com/conferences/on-site-insight-technical-seo-advice-searchfest09/feed</wfw:commentRss>
		</item>
		<item>
		<title>Blogging, Copywriting and SEO at SearchFest 2009</title>
		<link>http://www.insitecopy.com/conferences/blogging-copywriting-seo-searchfest09</link>
		<comments>http://www.insitecopy.com/conferences/blogging-copywriting-seo-searchfest09#comments</comments>
		<pubDate>Tue, 10 Mar 2009 16:56:52 +0000</pubDate>
		<dc:creator>Megan Slick</dc:creator>
		
		<category><![CDATA[Conferences]]></category>

		<category><![CDATA[SearchFest09]]></category>

		<category><![CDATA[Blogging]]></category>

		<category><![CDATA[copywriting]]></category>

		<category><![CDATA[Heather Lloyd Martin]]></category>

		<category><![CDATA[Rebecca Kelly]]></category>

		<category><![CDATA[SearchFest 2009]]></category>

		<category><![CDATA[seo]]></category>

		<category><![CDATA[Stoney de Geyter]]></category>

		<category><![CDATA[website content]]></category>

		<guid isPermaLink="false">http://www.insitecopy.com/?p=97</guid>
		<description><![CDATA[Stoney deGeyter from Pole Position is up first. He says, &#8220;because I&#8217;m the prettiest.&#8221; Heather and Rebecca might disagree.
Who&#8217;s looking at you? Who are you trying to attract. What are they interested in? You need this information. Once you have the information, you hit on the very specific desires your audience desires. You want to [...]]]></description>
		<wfw:commentRss>http://www.insitecopy.com/conferences/blogging-copywriting-seo-searchfest09/feed</wfw:commentRss>
		</item>
		<item>
		<title>Danny Sullivan&#8217;s Keynote at SearchFest 2009</title>
		<link>http://www.insitecopy.com/conferences/danny-sullivans-keynote-searchfest09</link>
		<comments>http://www.insitecopy.com/conferences/danny-sullivans-keynote-searchfest09#comments</comments>
		<pubDate>Tue, 10 Mar 2009 15:59:15 +0000</pubDate>
		<dc:creator>Megan Slick</dc:creator>
		
		<category><![CDATA[Conferences]]></category>

		<category><![CDATA[SearchFest09]]></category>

		<category><![CDATA[Danny Sullivan]]></category>

		<category><![CDATA[SearchFest 2009]]></category>

		<category><![CDATA[SEM]]></category>

		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://www.insitecopy.com/?p=92</guid>
		<description><![CDATA[Danny is talking about how there are SEO/SEM&#8217;s everywhere, even in Portland! Everyone is surprised he would come to such a &#8220;small&#8221; town. Danny says, &#8220;I didn&#8217;t realize Portland was a small town.&#8221; He is very happy to be here!
What is a Search Marketer: What search tools are most used or used often by a [...]]]></description>
		<wfw:commentRss>http://www.insitecopy.com/conferences/danny-sullivans-keynote-searchfest09/feed</wfw:commentRss>
		</item>
		<item>
		<title>SearchFest 2009 Here I Come!</title>
		<link>http://www.insitecopy.com/conferences/searchfest-2009-here-i-come</link>
		<comments>http://www.insitecopy.com/conferences/searchfest-2009-here-i-come#comments</comments>
		<pubDate>Fri, 06 Mar 2009 18:42:32 +0000</pubDate>
		<dc:creator>Megan Slick</dc:creator>
		
		<category><![CDATA[Conferences]]></category>

		<category><![CDATA[SearchFest09]]></category>

		<category><![CDATA[SearchFest 2009]]></category>

		<category><![CDATA[SEMpdx]]></category>

		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://www.insitecopy.com/?p=86</guid>
		<description><![CDATA[What can I say? I am completely over the moon excited for SearchFest 2009 - Taking place in Portland, Oregon on March 10th! I know as a proper adult, you aren&#8217;t suppose to get so excited but I am throwing caution to the wind. Why am I so excited, you might ask? I thought you [...]]]></description>
		<wfw:commentRss>http://www.insitecopy.com/conferences/searchfest-2009-here-i-come/feed</wfw:commentRss>
		</item>
	</channel>
</rss>
